The Rubizmo Approach
New technologies and forms of collaboration amongst actors and sectors, as well as growing acknowledgement of biodiversity and climate change mitigation offer strong opportunities to bring about a new wave of entrepreneurial and economic activity in rural areas. RUBIZMO believes that this new set of dynamics mean that rural economies are ripe for change.
For these opportunities to be fully exploited, rural entrepreneurs and networks need support to cultivate fresh business ideas, choose the right business models and develop thriving environments for economic prosperity.
To tackle this challenge, RUBIZMO experts are analysing business models from hundreds of previous European and national initiatives. By examining the reasons for their success – or failure – in the context of their collaboration and support networks, the project will discover and share the key ingredients to recreate innovative business ideas all over Europe.
The RUBIZMO success factors will be shared with a wide number of rural actors through a set of practical tools supporting collaboration, entrepreneurship and business development in rural communities. In addition, active coaching and peer-to-peer training will be provided to rural entrepreneurs and networks to instigate sustainable business transformation.
Special focus will be given to initiatives generating benefits for the economy, environment and society in equal measure
Analysis of 100's of innovative business models
Practical business models and collaboration tools
Capacity building training and resources for entrepreneurs
The new approach to business, entrepreneurship, and collaboration developed and communicated within the RUBIZMO initiative will help to revitalise rural areas and unlocking their potential through the development of new job opportunities, better services and stronger social cohesion. By reinforcing the interlinkages between urban and rural areas, these new perspectives will open the way for more balanced and sustainable territorial development.